Friday, July 31, 2009

"Jennifer" by Pumpin' Pal




Jennifer, Jen, Jenna, Jena, Jeni . . . all versions of Jennifer.

Turns out, 17% of all Pumpin' Pal website orders are from moms named Jennifer (or a derivative)! Our IT Department actually started a "Jen Meter" because we get so many orders from Jennifers. So, when we decided to create a cartoon character showing how our products can help moms, we simply had to call her "Jennifer". (As it turns out, Jennifer was the name of the woman in the movie "Love Story," starring Ryan O'Neal.)

We now have multiple renditions . . . any way you look at it, Jennifer is more comfortable and happy pumping while using our Pumpin' Pal products. We have now come to realize that our products are breast pumping essentials!

1 comment:

  1. I'm a Jennifer too and getting ready to place my order after 8 weeks of pumping while trying to maintain perfect posture!

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